Over the course of the first weeks of October, SANIPEXGROUP had the pleasure of hosting three launch events at our newly opened Sanipex Gallery located on Umm Suqeim Street, Dubai.

As expanded on in past news, these events fell under phase 1 of our launch plans; a ground floor one-stop-shop for elevated indoor and outdoor furniture. This phase of our launch showcases our products across Outdoor Furniture, Indoor and Outdoor Tiles & Slabs, Outdoor Spa, Lighting, Bar & Kitchen, BBQ, Planters, and Urban Landscape categories.

The first showroom event saw guests from major Architect and Design firms pass through our doors, followed by an evening for important Media guests, and concluding with a Retail focused event. The various key clients were invited to explore our new outdoor furniture and spread the word through their various platforms and networks. With a steady flow of visitors tasting homemade pizzas and grilled snacks from our pizza ovens and BBQs, the atmospheric evenings were complete with a DJ, master mixologist and instagramable foliage wall.

Sanipex staff were readily available to provide assistance and guided tours, which contributed to the success of the evening.

As well as a promotional goodie bag including items such as our Gymkhana Outdoor Lantern and Vondom Planter, attendees also got the chance to enter in their details for a chance to win a Boretti BBQ, Cosi Lantern or Vondom Table Lamp – which were on display in the showroom. The winners were then drawn at random by our Retail Director, Calum Stewart, after concluding all three events.

Need some inspiration for your home patio renovation or building project? Visit our showroom on Umm Suqeim Street, where all our outdoor products are on display.

Feedback on our outdoor products was very positive and there is a lot of interest in the lighting and kitchen lifestyle sections, which will open in the coming few months.

Calum Stewart

Group Retail Director